The consumers' association demands to break " The thin weight-reducing umbilicus is stuck to sleep " Wait for television advertising

The consumers' association demands to break " The thin weight-reducing umbilicus is stuck to sleep " Wait for television advertising
The consumers' association demands to break " The thin weight-reducing umbilicus is stuck to sleep " Wait for television advertising
Liao love the intersection of tinkling of pieces of jade and the intersection of The Beijing News and November 13 report since suspected of being involved in TV shopping advertisement in violation of rules and regulations and comment on to 15 publicly last week, " the thin weight-reducing umbilicus is stuck to sleep " One kind belongs to and prohibits broadcasting the weight-reducing TV shopping in the range to still remain incessant after repeated prohibition in some Satellite TVs. The consumers' association of Beijing wrote to State Bureau of Radio,Film and Television yesterday, proposed ordering the relevant TV station to break, and implement " Goods and earnest money of service quality after sale " Make, reduce consumer's risk to the greatest extent. The consumers' association of Beijing trusts the excellent news network mechanism that the special TV monitors to monitor finding, since the 1 - 10 of November, broadcast " the thin weight-reducing umbilicus is stuck to sleep " There are 7 provincial Satellite TV such as Hebei Satellite TV, Guizhou Satellite TV, Shaanxi Satellite TV in TV shopping advertisement, as long as 79 hours and 22 minutes while broadcasting. The person in charge of consumers' association points out, these advertisements frequently broadcast, the problem release links to exist. Propose 6 concrete suggestions in the letter that is submitted to State Bureau of Radio,Film and Television, demand to order the relevant TV station to break immediately at first " The thin weight-reducing umbilicus is stuck to sleep " When belonging to the TV shopping advertisement forbidding broadcasting, and investigate the responsibility in violation of rules and regulations. Chase and visit [General Bureau of Radio, Film and Television ] and plan to standardize the TV shopping and broadcast in period to it is reported that the current situation of the TV shopping at present is directed against, the person in charge of mechanism management department of the media of State Bureau of Radio,Film and Television revealed yesterday, the country was drafting the regulatory file, the advertisement broadcasts period,etc. to make the detailed regulation to the TV shopping. This person in charge explains, each link of the advertisement is supervised by different departments, the department of broadcasting and TV mainly does the form to examine to relevant identification of television advertising,etc., medicines, medical equipment advertisement could be released after examined in advance, but most ordinary advertisements do not need examining in advance, is mainly " supervised to the content afterwards " by administration for industry and commerce . From August 1, 2006, reduce weight, abundant chest, increase, medicines, the intersection of medical equipment and 5 the intersection of TV shopping and program ask, park State Bureau of Radio,Film and Television and General Administration for Industry and Commerce, it is still effective that this one prohibits broadcasting making so far, but this mainly forbid some chemical products reducing weight, increasing, the goods that and for example mould a suit of underwear, increase shoes,etc., do not prohibit broadcasting the range. He reveals, General Bureau of Radio, Film and Television and General Administration for Industry and Commerce are jointly drafting a regulatory file to TV shopping advertisement at present at the same time, will stipulate broadcasting entry qualification of period, shopping products enterprise,etc. of TV shopping inside. [Local Satellite TV ] advertisement break, can involve complicated the intersection of procedure and reporter with preferential treatment the intersection of news and network knew that monitored the situation newly yesterday, before dawn yesterday, Hubei Satellite TV defended to 22 past 1, 18 past 2, Tianjin apparently to still broadcast at 51 past 0 " the thin weight-reducing umbilicus is being stuck to sleep " ,Shaanxi Satellite TV, Hebei Satellite TV broadcast in before dawn the day before yesterday period. Consumers reflect, this advertisement is in the daytime section is broadcast too. The reporter sends a telegram to " The thin weight-reducing umbilicus is stuck to sleep " Order the hot line to inquire when this advertisement prohibits broadcasting the advertisement, personnel deny the hot line, and claim " we broadcast the advertisement in a lot of Satellite TVs, how can prohibit broadcasting " . The reporter gets in touch and broadcasts Hebei Satellite TV of this advertisement, Tianjin Satellite TV subsequently, fail to be replied, a staff member in Shaanxi Satellite TV advertising centre says that will feedback this situation to higher authorities, " break an advertisement and involve a lot of questions such as the contract " ,The procedure is very complicated too. Reporter's cable TV to State Bureau of Radio,Film and Television in the capacity of persons who complain broadcasts the appeal and supervision center of quality to reflect " The thin weight-reducing umbilicus is stuck to sleep " ,The other side says whether this kind of advertisement prohibits broadcasting the range to still remain to further investigate.


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