The foreign milk enterprise claims to repeatly meet with the network evil backstage manipulator too
The foreign milk enterprise claims to repeatly meet with the network evil backstage manipulator too
The hottest news of food trade of the near future, is no more than that is covered with two big domestic milk enterprises of Niu Erie fighting for, mutually explode the marketing shady deal of the network. And analyze that is thought, through this fight, furthermore help the foreign milk power to seize the domestic market. But to this view, the foreign milk power trade does not approve. Many enterprises say, network evil backstage manipulator and network blackmail, also of common occurrence in the foreign milk power camp. Does the foreign capitals brand play off one against another? Holy yuans of incident pieces of beginning, cover with Niu Erie two major milk enterprises, fight for, produce the other side's shady deal one after another. As to this, milk industry the intersection of expert and the intersection of man and cotton Wang say stage at present, consumer itself relatively more fragile even confidence have. Product quality has a lot of work that does, but blacken the name of each other among the brands, let people think the whole Chinese milk industry has lost sincerity, everyone should be unlucky finally. And another result that internal fight, let people submissively arduous rivers and mountains that lay, played off one against another by the foreign capitals brand. China throws Zhou SiRan, researcher of food trade of the advisor, to think too, the mutual attack of the domestic milk power, have entrusted the foreign milk power opportunity. Domestic milk power enterprises, as a whole, decrease and all decrease, it is an example to gather cyanogen amine incident three times. Though this so-called mutual attack, just for the competition purpose, this fuse breaks out, that was involved to is not only the other side, but the whole trade, even ignite and autoignite. Inside story, sneaking the rule and floating above the surface of water slowly in these attack and hit each other of the whole trade, and consumers return while attacking here slowly the confidence of the domestic milk power, the confidence crisis grows in intensity. It is of common occurrence that the network blackmails but face such analysis, the relevant personage of the foreign milk power trade says unanimously: This statement is untenable. "According to the Chinese average income, the people of most cities, buy the domestic brand. What is called occupying seventy percent of the markets, refer to seventy percent of the advanced market. " A reputable foreign personage of milk power industry, to this analysis. And the reporter knows from different enterprises, though the foreign milk power trade is not covered with such a malignant competition of ox Erie, but the whole trade has been that a little crisis has been constant all the time, not merely the soft documents of network of some domestic enterprises direct at the foreign milk power brand, especially the network blackmails and the network evil backstage manipulator is never disconnected. A relevant person in charge of enterprise's foreign affairs reveals a foreign milk power of unwilling open name, often can receive some Israel " Consumers safeguard the rights " Wait for the network of the name or cooperation requirement of the propaganda company, the methods of general enterprises are to ignore. "Once become less severe, can not stop, Ren Qi extorts finally. " But result that refuse bitter to harass by the unureal news. Two examples of last month, first, after Abbott Laboratories recalled the incident and changed the goods condition even more on the milk power, online article thinks this measure too careless, or will open the huge claim gate. But another one have website report Shanxi one a 10 months old one how baby a lot of erythema appears on one's body behind the pleased milk power in eat, verified finally but discovered and checks that there is not this. Well-informed person reveals, before these incidents, the relevant networks have been all put forward to enterprise the cooperation requirement has been refused. The foreign milk power because the price is relatively high, and is placed the great expectations by consumers after gather the cyanogen amine incident three times, so once present the products quality problem, even these news not in accordance with general knowledge of the unidentified object appears in the milk power in Kaifeng, will all spread extensively at once, appear in every big homepage, query and influence obtained will be bigger. The insider analyzes, and do it in this way, no matter to the domestic brand and foreign milk power, will all exert a negative influence, the end is the losses of the whole trade, let consumers not understand what kind of products are chosen on earth at the same time. Pleased relevant person in charge say no matter how pleased too clear to attack many times much. What pleased products and a lot models of the brand image are slandered on the network, some still mix photos to prove, the fascination is very strong. So hope consumers must enhance vigilance when seeing these negative information. If produce doubt to the products or service, can dial the online doctor of telephone consultation of the hot line. Change the milk for the baby at will, or it is uncomfortable to make babies produce. And another foreign the intersection of milk power and the intersection of brand and the intersection of South China and relevant person in charge of district think in fact no matter domestic brand too, the foreign capitals brand, so long as is competing with a market, will observe the game rules of this market. What is called internal conflict, or the domestic, foreign capitals mutually fight, the ones that damaged are producer's own interests finally. "So much money is taken away and struggled against the other side, it would be better to spend more energy to research and develop, on the production management. " The trade guesses one: Too high to make trouble profit holy yuans of evil backstage manipulator cover with ox trade status apart very far, the business does not have overlap that cross, why will the ox " black " that covered with Holy yuan? And why holy yuan point to the spearhead the shellfish directly because of beauty while encountering the crisis, but jump out and help holy yuan to support in Erie now? As to this, have insider say, holy yuan but Erie expose one to cover with the ox by the head. And evil backstage manipulator under holy yuans of experience, have one great reason, holy yuans of wealth newspaper of the first quarter, the market of the milk power increases because of filling a prescription, the net sales amount increases by 77.0%. This three gather the intersection of cyanogen and the intersection of amine and incident, erupt too, holy yuans of best achievement of world, suffer international the intersection of capital and large backstage of crocodile, push away hand, handle holy yuans of international stock price by this, make a profit through hedging against the trade finally. Though can not verify to this conjecture. But domestic milk power the intersection of products and profit rate of can't be neglected in fill a prescription by infant and pre-school children especially. It has been published in global milk industry's prospectus mainly until Mainland produce, market and high side fill a prescription the intersection of milk power and product in the sale global milk industry, attack the city of Line two, the strategic hinterland of China mainly. The rate of net profit will be 26.1% in global milk industry 2008, because control and sell and distribute cost and administrative expenses effectively, the rate of net profit of the global milk industry will rise to 28.1% in 2009. And the intersection of refined scholar and profit a few days ago in give whom Hong Kong hand in raise capital by floating shares in the file revealing tentatively: In the first half of this year, refined scholar's favourable gross profit rate is up to 59%, among them infant and pre-school children fill a prescription the gross profit rate of the milk power is 63.6%. Such achievement makes the foreign personage of milk power trade rather shocked. Guess two: Domestic milk power rise in price, expect or delay from the beginning of this year the near future, in the way that the products upgrades, changes packaging or rises in price directly foreign milk power, the price of the products has promotion of different ranges. As to this, analyze that is thought, the price rising or bringing into schedule of the domestic milk power. But is breaking out " The second wife mutually fights " After the crisis, can the domestic milk industry eager to repair the confidence of market still rise up? China throws Zhou SiRan, researcher of food trade of the advisor, and analyzes, in terms of cost, the aggravation of the cost pressure has really compressed the profit space of the dairy products trade, price rising is one of the solutions, but it is generally by the trade giant to raise the price Lead, but now when some trade giants fall into so confused situation, the rising in price of these enterprises must put off backward, have this plan to but not get rid of the rival not in the know. South Daily reporter Wu's tip at dawn
|
No comments:
Post a Comment