The involving in articles sudden huge profits cause illegal information frequently now Set up and lure the page and earn the clicking rate
The involving in articles sudden huge profits cause illegal information frequently now Set up and lure the page and earn the clicking rate
Advertising Law has not involved a few operators of regulation of the network to pursue benefit and set up and lure the page recently, Information Office of the State Council, the industry, informationization department, Ministry of Public Security, Ministry of Public Health, Chinese General Administration for Industry and Commerce, national food medicines supervise 6 departments of administration bureau and concentrate on launching nationwide " Renovate the involving in special action of illegal information of articles medicines on the net " ,Concentrate on clearing up the relevant illegal information existing on Internet at present. In recent years, with the popularization and gradual popularization of online trade of Internet, the involving in articles advertisement of the network enter the masses' visual field either openly and legally or obscurely and bashfully, become quack medicine that can not be erased together on Internet. Behind the whom the intersection of " the Jurisprudence Daily " and reporter find network person who wade advertisement overflowed in interview, hide the sudden huge profits. While setting up and luring the page and earning the " Jurisprudence Daily " reporter of the clicking rate and opening one portal recently, find in a row of advertisements of its bottom of home, there is involving in articles advertisement - -The obscure jingle " Man's health, woman are happy " Furnished with, take the picture, it clicks to be undisguised to promote wading articles advertisement enter, by one ambiguous men and women still. "While browsing through websites, will often meet some involving in articles advertisement, on a lot big regular websites, some will also fluctuate with the mouse, will click to once being not careful. " Zhao Can engaged in website's propaganda work in Beijing takes place and speaks to " Jurisprudence Daily " reporter. Through the visit to some websites, the reporter finds, in the involving in articles advertisement of the network, another kind regards uncovering the big picture of yardstick as and chains, is generally all furnished with some more spectacular characters under these pictures, after opening these pictures mostly for involving in articles advertisement. The reporter is called in one " China's safe world network " Homepage on see at one piece wading articles advertisement,for every one, in order to luring by picturing of woman that half of postures lying, the page that clicked, entered, also sold a kind of involving in articles, very hospitable online customer service promotes the sale of products tirelessly. Liu Ning for many years tells " Jurisprudence Daily " reporter to engaged in the work of network in Beijing: "This kind of picture is called luring the page. It is through some pictures and characters with some color contents of a feeling that have temptation very much, attract people to click. This way can earn the visit capacity of websites on one hand, can let more persons understand products at the same time. Also some websites will brief on after clicking the picture needs to register, so as to earn the registration charges. " The involving in advertisement draw near more " The health " Reporter's investigation of " Jurisprudence Daily " finds, on much websites which is typing the health banner, not lacking involving in articles advertisement, among them contents involved are mostly pornographic contents. Called in one " The cat attacks the knowledge network of both sexes' health " Website,from lasting homepaging and beginning,it find by wading articles advertisement of a large number of reporter. Pictures offered in these advertisements are mostly pornographic pictures, the characters mixed are more undisguised. Except " the cat attacks the knowledge network of both sexes' health " ,The reporter is still here " In accordance with depending on the networks of women" Have found a large number of involving in articles advertisement on waiting for health websites. In the pages of these websites, will spring some advertisements with bold language, with undisguised picture or propaganda of some big yardstick games frequently. In the chaining websites of some both sexes' health websites, a lot chaining which involve naked pornographic information of having a chat, making friends etc. that offered, and these chain, lure people into clicking in order to word and picture of person who lure all. Even known as " First health portal in China " "39 health network" ,The reporter has found obscure involving in articles advertisement in the pages of some articles too. "A lot of customers leave the single one directly, our products have prestige, you can rest assured to use. " The online customer service of some involving in products is spoken to " Jurisprudence Daily " reporter. In this advertising webpage, there are others involving in articles that are chained at the same time, these involving in articles are all bought by mailordering. In these two sexes website, reporter see some the intersection of fan and feeling that country prohibit by official order the intersection of medicine and advertisement and human body perspect the mirror advertisement still. "The situation that this kind of website that is typing health banner hides pornographic information is very general. As to such so-called health websites, the law enforcement agency needs to carry on supervision is examined strictly, if find that there is pornographic content or have the masses to complain these websites real as the porn website in the content, the law enforcement agency should deal with in time. " Middle and southern finance and economics professor of politics and law university Qiao XinSheng says to " Jurisprudence Daily " reporter. Put cruel profit " Jurisprudence Daily " reporter into investigation to find behind the involving in advertisement, except the involving in advertisement on the homepage, there is involving in articles advertisement on the home of some news channels too. The reporter puts through the telephone of Sohu advertising sales department of Beijing in the name of advertising man's involving in articles, staff members say, man's involving in articles advertisement can be thrown in, but the products must undergo relevant verification. "It is to send over the chaining of the products too the verification of the relevant department, examined by us. The advertisement of man's involving in articles had better be to put in the male channel. If chaining by the characters, the price of one day is about 4000 yuan, can make 30% discount off. " This staff member says, the chaining with the picture should be a little more expensive, and it is about 40,000 yuans to place on price of the news home in one day, the home generally costs 120,000 yuan for one day. When the reporter asks about the involving in advertising price of articles of the underpart of the home, this staff member says, the advertisement of the home bottom wraps up to an advertising agency outside, she does not know prices, not responsible for supervising in content either. The reporter sends a telegram to the advertising centre of another portal with the same reason, staff members hear the reporter say while throwing in man's involving in articles advertisement: "This kind of advertisement can not be done, it is impossible to throw in. " Though the involving in advertising publication price of articles of the network is high, this kind of advertisement is still seen everywhere. " the Jurisprudence Daily " the intersection of reporter and investigation find among them in that the intersection of articles and enormous profits of advertisement of wading etc. these. The reporter, through an involving in advertising content of medicines on some website news channel page, get in touch with the customer service personnel of the advertising products. Customer service personnel say, the price of this kind of involving in medicines is 2480 yuan for two boxes. " the cat attacks the two sexes network " The price of involving in medicines of a man having it is 2210 yuan for 6 boxes. Customer service personnel say, several tens of thousands of trading volume of this kind of product, the customer contains all parts of the country. Reveal according to the third China international health treatments for adults and healthy reproduction exhibitions, of our country the intersection of adult and the intersection of articles and the intersection of market and until 30% speed of the above increase progressively every year sales amount since the 2000, the profit is generally 3 to 4 times of the price of purchase. In addition, supervise the introduction to the administration bureau according to national food medicines, besides regular medicines ,Other various purposes " Medicines " There is not a medicines authentication code, it is the counterfeit and shoddy products to exceed 90%, any medicine treat function, some even have a side effect. "Network at very much sell well? Leech �� Du Oh the food is bad-tempered to add �� that the brightness dare in wink? The network has offered an anonymous sales platform, there are many customers, the profit is a bit higher than the general daily necessities. " One that sell the involving in articles in washing the treasure " The shopkeeper " Say to " Jurisprudence Daily " reporter. The involving in advertisement of the network lacks the involving in articles advertisement to appearing of legal norm in a large amount on Internet, XinSheng Qiao think mainly because of in network management of our country at present, each website has pursued benefit having priority, website's advertisement to supervise the phenomenon not tight excessively. "Advertising Law of our country lags behind seriously, that use is Advertising Law made in 1995 at present, it is developed in reality that at the beginning of making to lag behind, demand urgently to upgrade completely. " School of Journalism managing Vice President Ni Ning of the People's University of China says when being interviewed by " Jurisprudence Daily " reporter, the related range of content of current Advertising Law is relatively narrow, have not involved the network advertisement yet. The supervision of network advertisement can only be that the relevant regulation of consulting laws and regulations and local policies and regulations such as criminal law,etc. is carried out at present. "As to the situation that involving in articles advertisement appears in some big websites now, among them it may be related to some interests relations, websites will obtain interests from these advertisements, take, attack, put on the intersection of website and operator especially. The relevant law enforcement agency should often keep a close watch on these portals strictly, once find this kind of situation, deal with in time, want for the punishment sternly to the operators of websites at the same time. " Qiao XinSheng says, besides improving Advertising Law, should issue Basic Law of interconnected network monitoring and management as soon as possible, inside want, stipulate the intersection of website and obligation of operator, let them can responsible for practical, manage supervision to websites. Economic law associate professor Wu Jingming of China University of Political Science Law thinks, should contain the involving in articles advertisement of the network, need to improve the law and enforce the law and work along both lines strictly. The law enforcement agency should control in real time, websites should contain by oneself strictly, the websites in violation of rules and regulations should be punished sternly. "Manage this kind of network involving in articles advertisement, the work method, style of enforcing the law that proceed from the reality to change and enforce the law, insist, come, deal with the problem lasting, do the work of supervising well conscientiously, can effectual like this. " Wu Jingming says. Staff reporter let snow intern Zhao bright morning
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